Archive | October, 2013

Making Direct Mail Marketing Interactive by Using Decoder Technology

The advancements in technology has greatly affected the marketing system in the commercial field. Not only are consumers using fast moving technologies for their benefit but also the marketers are using them with equal importance. Businesses are using them to reach their consumers and keep them engaged with their brands through various channels provided by […]

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Integrating QR Codes to Promotional Products

With the advancements in the technologies and marketing procedures most of the marketers have switched from traditional ways of promoting their products through direct mails to new but linked methods to make them more interactive and quick responsive. The introduction of QR codes as a measure to increase the response rate of the customers had […]

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