News in South Korea about Home Plus utilizing images of its on-sale products with QR codes instead of the tangible, edible or packaged items for sale has driven the company to its desired objective. This shows that QR codes are an effective medium for shopping. And then there’s this recent news in the US of [...]
Coca-cola Ties Up with Spanish Mobile Marketing Firm to Make the Beverage Company a Pioneer in Managed QR Codes
The world’s largest beverage company is very active in social media. In fact, the company with an age of over a hundred years is very effective with its marketing campaigns even from its early days. It was the brand Coca-cola that propelled to popularity the concept of Santa Claus, a fictional character known as Father [...]
Mobile Barcodes
As a business owner, the use of mobile bar codes on your marketing and advertising campaigns is one of the top things to include in today’s world. Due to the fact that almost everyone owns some type of mobile device, whether it is a smart phone, a pda, a tablet PC, or any other mobile [...]
Barcodes vs QR Codes
What is a Barcode – The traditional barcode is the system which many companies use to scan the prices of goods and products which are being sold in stores. The barcode is a series of numbers that dictates a category of product or good, and is used to track pricing, as well as to keep [...]
Qr codes in the future
In a world that is constantly changing with faster and efficient ways to do things, it is only right that we advance and fully embrace the digital era and all that it has to offer. Additionally, since everything that we know has made the transition to satisfying and indulging the virtual experience. This brings us [...]
QR Codes Increase Sales 200% for Verizon Store
Although initially used to track parts in the vehicle manufacturing of Toyota, the QR codes have now a wider range of applications. One of the most innovative QR code applications is bridging the gap between the offline markets with the online world. There are still some marketing individuals and gurus who have doubts on the [...]
Delta Airline’s QR Code is A Paperless Boarding Pass
Delta Airlines popularized the paperless ticket in the travel world by utilizing smartphones of travelers for their electronic boarding pass. The innovative way of eliminating paper boarding passes which have a tendency to be lost or misplaced during travel can be regarded as the most undeniable benefit the QR code has given to the airline [...]
Starbucks QR Codes Boost Company Sales
Starbucks QR codes are now being used at different cafes to boost sales of their mobile app which allows users to check prices and gift card balances. When a customer at Starbucks scans a QR code it brings them to a dedicated mobile page which promotes their app for mobile phones. This is a good [...]
Payment Giant PayPal Has Gotten In on QR Marketing
When you think about making payments online, the chances are very good that PayPal is the first and likely only name that comes to mind. The online giant, which is owned by eBay, is by far the biggest name in online payments for businesses and individuals alike, and as they get ready to open their [...]